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Senior Product Manager, Customer Data Platform

San Francisco, CA, United States of America - $140,425 - $229,600
Full Time
Posted by GEICO
Overview

At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive through relentless innovation to exceed our customers' expectations while making a real impact for our company through our shared purpose. When you join our company, you'll feel valued, supported and proud to work here. That's why we offer The GEICO Pledge: Great Company, Great Culture, Great Rewards and Great Careers.

GEICO, a subsidiary of Berkshire Hathaway and a leader in Auto insurance and other product lines, is on a multi-year technology transformation journey to reimagine the customer experience by removing friction across Customers, Partners, Marketplace, Segments, Channels, and build a world class experience powered by technology. We are seeking a Senior Product Manager to lead our Customer Data Platform (CDP) roadmap reporting to the Senior Director of CDP & Identity. The CDP will enable a single view of our customers by combining multiple data sources to support operational and analytical use cases for sales, claims, servicing, marketing, fraud prevention, and more. Our vision is to evolve the CDP into the ultimate data experience for product-led growth and business professionals who aren't comfortable with code.

Join us on this exciting journey, where your contributions will make a lasting impact. This position requires an expert who plans on leading the revolution in customer experiences through our cutting-edge CDP. If you want to be part of shaping GEICO's future in an evolving data-driven environment, we want to hear from you.

Job Responsibilities
  • Collaborate with Product Management, Servicing, Sales, Fraud, Marketing, and UX teams to understand use cases and segmentation needs.
  • Work with internal stakeholders to translate data needs into user stories for Data & Analytics, technical, and engineering teams.
  • Help develop a comprehensive CDP implementation strategy aligned with overall product and customer success goals.
  • Identify new data sources and onboard existing sources to the CDP.
  • Evolve identity resolution models (deterministic and probabilistic).
  • Build and run queries to answer questions and build segments and solutions for CDP users to self-serve.
  • Be the CDP subject matter expert, gathering information to create accurate, informative user stories for the business and data team.
  • Deeply understand customer needs to define priorities, inspire the broader team, and deliver best-in-class experiences and enabling capabilities.
  • Help build the product roadmap, define user stories, and drive trade-off decisions.
  • Identify new products and features, leading 1-2 scrum teams to align on mission and deliver iteratively.
  • Leverage qualitative and quantitative data to measure results, inform the roadmap, and achieve benefit, adoption, and financial results.
  • Collaborate with Product, Analytics, Engineering, and Business Leaders to drive scalable data solutions.
  • Present effectively to high-level stakeholders, set clear priorities, and build bridges across groups.
  • Own the product end-to-end by developing business models, defining success metrics, and managing strategic projects.
  • Educate product managers and lines of business on what the GEICO CDP can do for their needs.
  • Lead the CDP Squad in achieving strategic outcomes with solutions that are valuable, viable, usable, and feasible.
Basic Qualifications
  • Bachelor's degree in Computer Science or equivalent and 7+ years of proven experience as a Product Manager, with 4+ years in managing CDPs.
  • Familiarity with technologies relevant to CDP PMs (Graph, Cassandra, ADLS Iceberg, Snowflake, Kafka, Flink, ElasticSearch, Rosette Name Indexer or equivalent for Identity Resolution, GraphQL).
  • Strong strategic thinking, analytical and problem-solving skills.
  • Excellent communication and interpersonal skills; proven ability to lead cross-functional teams in an iterative environment.
  • 4+ years on a CDP, Reverse ETL, Data Warehouse, or Integration-as-a-Service product.
  • Alignment-building expertise; ability to influence at near-executive levels.
  • Fluency with concepts like unique identifier, API, ETL; data proficiency to source, analyze, and present data.
  • Excellent writing skills and initiative to own problems when next steps aren't clear.
  • Contribute deep knowledge of customer data integration and identity resolution and related competitive landscape.
Preferred Qualifications
  • Insurance industry experience is a plus.
  • An Engineering background is a plus.
  • Experience building Data Platforms.
Annual Salary

$140,425.00 - $229,600.00

The above annual salary range is a general guideline. Factors include scope and responsibilities, experience, education, training, work location, and market considerations. GEICO will not sponsor a new applicant for employment authorization for this position at this time.

The GEICO Pledge

Great Company: At GEICO, we help customers through life's twists and turns. We strive to protect people when they need it most and stay ahead of their needs.

Great Careers: We offer opportunities to learn, grow, and thrive through development programs, mentorship, and coaching.

Great Culture: We foster an inclusive culture rooted in integrity, action, and a shared purpose, with support across teams and a commitment to belonging.

Great Rewards: We offer compensation and benefits designed to support physical, emotional, and financial well-being, including a comprehensive Total Rewards program, 401(k) with match, tuition assistance, and more.

The equal employment opportunity policy of the GEICO Companies provides for fair and equal employment opportunity for all associates and job applicants regardless of race, color, religious creed, national origin, ancestry, age, gender, pregnancy, sexual orientation, gender identity, marital status, disability or genetic information, in compliance with applicable federal, state and local law. GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled. GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job, unless the accommodation would impose an undue hardship to the Company. We do not tolerate harassment and are committed to an atmosphere of mutual respect by all associates and applicants.

San Francisco, CA, United States of America
$140,425 - $229,600
GEICO
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1/26/2026 6:57:58 AM